TELEVISION ACCOUNTABILITY

WE-DO_Web

Provide the Highest Level of
Accountability and Transparency
In the Television Industry

Parents and daughter (4-6) watching television, rear view

Real Programmatic Television.  Real Results.

Only ITN provides guaranteed Nielsen “C3” commercial rating audience based on the EXACT BREAK airing of each advertiser’s national commercial unit.
No Monday – Friday Averages | No Averages Across All Commercials

NATIONAL TELEVISION CRITERIA AND METRICS

  • Individually Rated National Commercial Units
  • Nielsen National People Meter Audience Measurement
  • EXACT BREAK “C3” National Commercial Ratings
  • Screen Actors Guild: National “Class A” Use

3rd PARTY VERIFICATION AND PUBLICATION

  • 3rd Party Electronic Commercial Encoding & Recording
  • All Markets – All Stations – All Commercial Clearances Verified
  • Nielsen Electronic Verification: National Ratings Match Verified Commercials
  • Nielsen National Audience Publication in MediaOcean Systems
  • Nielsen National N-Power & All-Minute Respondent Level Data

GUARANTEED NATIONAL PERFORMANCE

  • Guaranteed Programming
  • Guaranteed Dayparts
  • Guaranteed U.S. Coverage
  • Guaranteed National Audience & CPMs
  • Outstanding Track Record of Delivery