News and Insights

Industry News & Views

ITN Insights

ITN Insights

Industry News & Views

Alan Walz

Mar 25, 2021
1 min

"Who needs a good laugh?"

"LOL: Amid Uncertain Times, Consumers Take Comfort In Nostalgic Comedy Shows" - Nielsen article Consumers want comedies - ITN offers the...

71 views0 comments

WideOrbit Partners With ITN Networks to Automate Exchange of Electronic Material Instructions

Alan Walz

Feb 22, 2021
3 min

WideOrbit Partners With ITN Networks to Automate Exchange of Electronic Material Instructions

Integration will expand ITN’s unwired network capabilities to streamline operations with automated exchange of Electronic Material...

434 views0 comments

Alan Walz

Jan 28, 2021
1 min

Ad Age Next: Streaming

Live Virtual Event - 11/10/2020 Thanks to those that attended the session - if you missed it, the recording can be seen here:...

57 views0 comments

ITN Networks Selects LoopMe for Advanced Analytics and Measurement Across Linear and Connected TV

Alan Walz

Jan 28, 2021
2 min

ITN Networks Selects LoopMe for Advanced Analytics and Measurement Across Linear and Connected TV

Partnership provides granular consumer insights to measure and drive results for brands across ITN’s expansive source of audience and...

232 views0 comments

Alan Walz

Jan 28, 2021
3 min

ITN National Unwired Flexible Solutions

In response to the COVID-19 crisis, ITN will be providing marketers with unprecedented access to our full suite of capabilities over the...

111 views0 comments

Alan Walz

Jan 28, 2021
4 min

Local Television Reimagined

The revolutionary changes underway in the television and video industry have never been more promising, and yet at the same time more...

58 views0 comments

A New Journey for Marketers and the Growing Importance of Aggregation Partners

Alan Walz

Jan 28, 2021
5 min

A New Journey for Marketers and the Growing Importance of Aggregation Partners

Currently, the state of the television and video industry is virtually in uncharted waters, dynamically transforming into new paradigms...

28 views0 comments

Securing Commercial Reach and Attention in the New Television and Video Landscape

Alan Walz

Jan 28, 2021
2 min

Securing Commercial Reach and Attention in the New Television and Video Landscape

Today, as quality video content and engaged audiences are increasingly migrating to new platforms, the proportion of advertising...

24 views0 comments

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The Value of Local News in the Streaming Age

NewscastStudio - 3/16/23

Local Matters: Why Local TV News Is Always an Essential Media Buy

Advertising Week - 3/6/23

NextGen TV To Reach 75% Of U.S. This Year, NAB Pushing FCC To Fast-Track It

MediaPost - 2/22/23

Readers Put More Trust In Local News Products Than National, Study Says

MediaPost - 2/21/23

Cheaper ATSC 3.0 4K TV Receivers are Coming – with a Smart Design Twist

Tech Radar - 2/18/23

The First Certified ATSC 3.0 Upgrade Accessory Receiver Is Here

Radio+Television Business Report - 2/7/23

Linear TV Shines In TVB Media Comparisons Study

TVNewsCheck - 2/3/23

Boston Stations Start Transmitting Using NextGen TV Technology

Broadcasting + Cable - 1/31/23

New NextGen TV Products Highlighted at 2023 CES

TV Tech - 1/25/23

NextGen TV’s Moment Is Upon Us

TVNewsCheck - 1/13/23

Miami TV Stations Launch NextGen TV Broadcasts

TV Tech - 1/5/23

ATSC Marks Milestones For Deployment Of Next-Generation Broadcasting

TVNewsCheck - 1/3/23

NextGen TV Comes to Dayton, Ohio

TV Tech - 12/22/22

NextGen TV to Launch in Boston and Miami in Jan. and Reach 75% of U.S. Viewers in 2023

TV Tech - 12/15/22

Six Stations Launch NextGen TV In New Orleans

TVNewsCheck - 12/15/22

Four Stations Launch NextGen TV In Albuquerque

TVNewsCheck - 12/14/22

Year in Review: 2022 Sees Steady NextGen TV Progress

TV Tech - 12/9/22

NextGen TV Broadcasts Begin in Champaign & Springfield-Decatur

TV Tech - 12/7/22

NextGen TV Comes To Birmingham Stations

Broadcasting + Cable - 12/5/22

Free Over-the-Air TV Is Getting Even Better

CNET - 12/4/22

Six Stations Launch NextGen TV In Honolulu

TVNewsCheck - 11/8/22

Dynamic Ad Insertion Added To Help NextGen TV Broadcasters Generate New Revenue

The Broadcast Bridge - 11/1/22

Local News Providers Beat National And Social Media In Trust: Pew

MediaPost - 10/30/22

BitPath: NextGen TV Reaches 62% of Continental U.S. Population

TV Tech - 10/28/22

NextGen TV Goes Online With Stations in Wichita, Kansas

Broadcasting + Cable - 10/26/22

Older 4K TVs Will Get ATSC 3.0 Thanks to Cheap Tuner Upgrades

Tech Radar - 10/25/22

FCC Commissioner Starks: The Future of Broadcasting Is NextGen TV

TV Tech - 10/21/22

New ATSC 3.0 Hybrid HDMI Dongle on the Horizon

TV Tech - 10/13/22

Major Broadcasters Launch NextGen TV Signals in Roanoke-Lynchburg

TV Tech - 9/27/22

Five Stations Launch NextGen TV In Louisville

TVNewsCheck - 9/12/22

NextGen TV Comes Into Focus at IBC2022

IBC - 9/11/22

Antennas Re-Emerge As Legit Player In TV Business

Forbes - 8/31/22

Hisense's latest Mini-LED TV offers ATSC 3.0 — and it just crashed to $699

Tom's Guide - 8/25/22

Hisense NextGen TVs Now on Sale Starting at $799

TV Tech - 8/23/22

Want to Watch Free TV? This Station Owner is here to Help

Los Angeles Times - 8/8/22

Free Antenna TV: Everything You Need to Know About Its Upgrade

CNET - 7/28/22

Shreveport, La., Stations Start Broadcasting NextGen TV Signals

Broadcasting + Cable - 6/28/22

FCC: NextGen TV Deployed in 68 Markets Reaching Half of All U.S. Homes

TV Tech - 6/23/22

Four Stations Launch NextGen TV In San Antonio

TVNewsCheck - 6/16/22

Why your next 4K TV better have an ATSC 3.0 tuner

TechRadar- 6/14/22

Five Stations Launch NextGen TV In Fresno-Visalia

TVNewsCheck - 6/9/22

First ATSC 3.0-Equipped Cars Expected On U.S. Roads by 2023

TV Tech - 6/9/22

NextGen TV Isn’t Just a Vibe Shift, It’s a Permanent Situation

NAB Amplify - 6/8/22

NextGen TV: ‘Michigan Coast-To-Coast’ 3.0 Test Proves Viability of IP Data Delivery To Moving Vehicles

TV Tech - 6/6/22

NextGen TV: Why We’re Doing It

TV Tech - 6/3/22

NextGen TV Comes to Greenville, S.C.

TV Tech - 6/2/22

How to Watch 4K Broadcast TV: A Guide to ATSC 3.0

PC Mag - 6/2/22

Local News Most Trusted in Keeping Americans Informed About Their Communities

Knight Foundation - 5/19/22

Digital Dongle Extends Bridge to ATSC 3.0

Light Reading - 4/27/22

NAB Chief LeGeyt Stresses Local Broadcast’s Role in Difficult Times

NAB Amplify - 4/26/22

NextGen TV Spurs a Renaissance of Interactive Television—How Broadcasters Can Gain from it

NewscastStudio - 4/25/22

One World Trade Center Ready for NextGen TV

TV Tech - 4/20/22

New Broadcast TV Standard put on a Fast Track

Light Reading - 4/19/22

6 News WOWT now on NEXTGEN TV

WOWT - 4/19/22

Broadcasters Launch Run3TV Platform Bringing Interactivity to NextGen TV

Broadcasting + Cable - 4/19/22

ATSC 3.0 Signals Now Blanketing Richmond

Broadcasting + Cable - 4/11/22

'NextGenTV' Girds for Scale as Awareness of the New Broadcast Standard Rises

Light Reading - 4/1/22

2021 NEXTGEN TV Marketing Campaign Shows Increasing Consumer Interest and Purchase Intent

Magid - 3/30/22

Five Stations Launch NextGen TV In Albany, N.Y.

TVNewsCheck - 3/24/22

Stations in Flint, Michigan, Start NextGen Broadcasts

Broadcasting + Cable - 3/15/22

‘Next Generation’ of TV arrives in Charleston

Live 5 News - 3/10/22

Five Stations Launch NextGen TV In West Palm Beach

TVNewsCheck - 3/9/22

2022 NAB Show to Highlight Expanding Array of Products to Deploy NextGen TV

TV Tech - 3/4/22

ATSC 3.0 is Changing the Future of TV Broadcasting

Deloitte - 3/1/22

NextGen TV Expands O&O, Delivers First-Party Data

TV Tech - 2/25/22

Diverse Content Drives TV Antenna Use, Study Finds

TV Tech - 2/16/22

Free TV Once Again Relevant & Vibrant In the Self-Bundling Era

TV Tech - 2/16/22

ATSC 3.0: NextGen TV Has Finally Arrived

Streaming Media - 2/15/22

CES: NextGen TV Gains Traction

TV Tech - 2/3/22

WNET Announces Plans to Bring NextGen TV to New York City

TV Tech - 2/2/22

Get Ready for Free NextGen TV Broadcasts with these 2022 Televisions

c│net - 1/30/22

Five Stations Launch NextGen TV In Green Bay

TVNewsCheck - 1/25/22

Free Antenna TV is Getting an Upgrade and it Might be in your Town Already

c│net - 1/20/22

Signals for NextGen TV Get a Little Stronger at CES 2022

Fierce Video - 1/10/22

NextGen TV Reaffirms the Future Of Broadcast Television is Here Highlighting Significant Industry Momentum at CES

Yahoo! Finance - 1/6/22

NextGen TV: 2022 Will Be A ‘Breakout’ Year

TV Tech - 1/6/22

Broadcasters Tout NextGen TV Progress at CES 2022

TV Tech - 1/5/22

NextGen TV to Reach 75% of U.S. Households by Summer

CEPro - 1/5/22

NextGen TV Coalition Highlights Industry Momentum at CES

Digital TV News - 1/5/22

NEXTGEN TV Advances as Hisense's Lineup of NEXTGEN TVs Come to Retail With Sharp Focus on Consumer Education

Pearl TV - 8/23/22

Nexstar Launches NextGen TV Broadcasts in Harrisburg, Penn.

TV Tech - 12/21/21

4 Stations Launch NextGen TV In Springfield, Mo.

TVNewsCheck - 12/20/21

Fox Stations, Nexstar Launch NextGen TV In L.A.

TVNewsCheck - 12/16/21

Celebrating the Launch of NEXTGEN TV in Washington, D.C.

NAB - 12/16/21

Four Greensboro Stations Launch NextGen TV

TVNewsCheck - 12/8/21

NextGen TV Demo

WIAV - 12/8/21

10 Stations Coordinate in Houston To Launch NextGen TV

Next│TV - 12/7/21

Top Syndie Shows Outdrawing Primetime

TVNewsCheck - 12/6/21

Major Broadcasters Launch NEXTGEN TV on Five Local Television Stations in Charleston, West Virginia

Yahoo! - 12/6/21

Deloitte: Addressable Targeting Gets The Hype, But Reach Will Deliver The Value

MediaPost - 12/3/21

NextGen TV To The Rescue? Billions In New Revenue Could Come Soon To Local TV

MediaPost - 12/1/21

Broadcasters Plan Holiday Ad Campaigns to Promote NextGen TV

TV Tech - 11/22/21

NextGen TV Launches Holiday Brand Marketing Campaign

Twice - 11/22/21

Barr, Wertlieb Emphasize Value Of Local News

TVNewsCheck - 11/10/21

Advertising In Reliable News Sources Provides Stronger Brand Effectiveness

Forbes - 11/3/21

The ‘Reliability and Quality’ of News Content Plays a Significant Role in Achieving Brand Safety, New Study Finds

Digiday - 11/3/21

TV Needs Direct Mail 2.0 And NextGen TV Will Help

TVNewsCheck - 10/18/21

Stations in Hartford Launch NextGen TV Broadcasting

Next│TV - 10/12/21

The Daunting (But Very Worthwhile) Path To ATSC 3.0 And NextGen TV

TVNewsCheck - 10/8/21

Here’s To The ATSC 3.0 Bootstrap

TV Tech - 10/5/21

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