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NEWS AND INSIGHTS

ITN Insights

Industry News & Views

 
 

NextGen TV Launches on Five Tampa Area Stations

TVTechnology - 12/1/2020

Helping Their Communities: It’s What TV Stations Do

TVNewsCheck - 11/30/2020

Research Says News Is Under-Used by Advertisers

Media Village - 11/23/2020

Four Norfolk Stations Roll Out ATSC 3.0

TVNewsCheck - 11/20/2020

NextGen TV Comes to Raleigh

TV Technology - 11/18/2020

Study Confirms TV 'Halo Effect' For D2C, Other Brands Across Life Stages

Digital News Daily - 11/17/2020

Television Is Still The Best Video Platform For Advertisers To Grow Market Share

Forbes - 11/13/2020

Outcomes-based TV Advertising Reveals What Happens Next - P.M. Session

AdAge - 11/10/2020

Trust and Historic Television Viewership Equal Brand Sales

ANA - 11/10/2020

Local TV Tops For Finding Online Shoppers

Spots n Dots - 11/6/2020

Tegna, GatesAir Bringing NextGen TV To Seattle

TVNewsCheck - 11/4/2020

IAB Study Finds That Brands Benefit from Advertising Within News

IAB - 10/30/2020

Unique Content, Better UX Sustaining New Local Viewers On Digital

TVNewsCheck - 10/22/2020

Six Mobile-Pensacola Stations Roll Out ATSC 3.0

TVNewsCheck - 10/22/2020

Young, Diverse Audiences Are Leaning Into TV News

Nielsen - 10/22/2020

Marshall: Local TV News Still No. 1 Choice

SpotsnDots - 10/20/2020

COVID Boosts Streaming, But Broadcast Endures

TVNewsCheck - 10/16/2020

ONE Media’s ATSC 3.0 Smartphone Becomes a Reality

TVTechnology - 10/14/2020

Major Broadcasters Launch NEXTGEN TV On Four Local Television Stations In Austin, TX

Yahoo! Money - 10/6/2020

ITN Networks to Utilize Analytics From LoopMe

Broadcasting+Cable - 9/14/2020

How Broadcasters Are Tapping into ATSC 3.0

Next│TV - 9/14/2020

The Impact Of COVID-19 On Video Streaming And Local News Consumption

Nielsen - 9/10/2020

News is the Top Reason People Still Pay for Live TV

Civic Science - 9/3/2020

TVB: Local News Viewing Levels Remain Elevated

SpotsnDots - 8/11/2020

Seven Portland, OR, Stations Launch ATSC 3.0

TVNewsCheck - 7/28/2020

Flexibility Is the New Media Optimizer

ANA - 7/14/2020

As All Eyes Turn To Local, Television Steps Up

Next|TV - 7/9/2020

4 Salt Lake City Stations Debut ATSC 3.0

TVNewsCheck - 7/1/2020

Automating TV Ad Activation Is Hard: Adobe Exits The Business

Media Insider - 6/18/2020

3 Pittsburgh Stations Launch 3.0 Broadcasts

TVNewsCheck - 6/17/20

TV's Still Where It's At, Even If Upfronts Are Moving

Media Insider - 6/12/2020

ATSC 3.0: Everything You Need To Know About Broadcast TV’s Next Big Thing

Digital Trends - 6/11/2020

Traditional TV Is Growing Amongst The Younger Generations During Covid-19 Lockdown

Deep Root - 6/9/2020

Local TV Tops Pandemic News Sources

MultiChannel News - 6/3/2020

How Local Will Lead The Way Out Of The Crisis

ANA - 5/27/2020