ITN TECHNOLOGY
AND DATA

ITN’s Technology Platform connects directly to suppliers to create new, and higher media value through centralized automated intelligence.

Advance The Abilities Of Marketing Automation

DATA

INSIGHTS

INSTRUCTIONS

ACTIONS

ITN’s weekly optimizations process 3.5+ Billion lines of data, analyzing station inventory to fulfill client contracts, steward schedules, and submit proposals.

All Commercials Processed 3 Days After Each Week

ITN annually places and processes over 40 Million individual commercial airings on TV on 1,100+ Broadcast Stations and 70+ Cable Networks.

ITN Technology and Schedule Management

Targets and Follows

Consumers

Identifies Changing

Trends

Ensures Each Client’s

Schedules Deliver

In-Flight

Since 2000:

Incremental National Television Dollars

Delivered to Local Stations and MVPDs

$7.5+
Billion

ITN brings the large supply of local television inventory and audience in the most trusted content to the forefront of national, technology-driven marketing solutions.

ITN TECHNOLOGY AND DATA